search engine optimization
What is search engine optimization?
SEO is derived from Search Engine Optimization. Search Engine Optimization includes techniques that make your website relevant to people who are looking for your product or service through search engines such as Bing, Yahoo, and Google. Your website ranks highly in search engine results pages, it’s a free ad for your business in the best advertising space in the world. This process generates free and natural traffic from search engines like Google to your website. In today’s highly competitive environment, SEO is very important. Every day millions of users use search engines to find answers to their problems and questions. SEO is divided into two parts: Internal SEO ( On-Page SEO ) and External SEO (Off-Page SEO ).
What is Internal SEO or Website Optimization?
Internal SEO deals with direct control of website content, including text, images, links, etc; in general, everything that is uploaded to the website is related to SEO On Page. Any changes to the content of a website will affect the search results, so the internal SEO must be done properly before the external SEO.
Highlights in Internal SEO:
Each page has a specific purpose and topic that can be used to transfer the content and topic of the page to the search engines.
The title of the page is visible in the search engine results page as well as in the browser tab. The title tag is very important in SEO.
The tag Header tags( H )
Most web pages are divided into several sections and topics with tags h are displayed. The tag can contain the original keyword and other tags h2 to h6 contain synonymous words.
The content of the page and the content should include the original keyword and at least 2 words long. If you continually publish inferior, short content, you may be mistaken for Google Panda’s algorithm because of the thin content of the website.
The menu and navigation bars make it important to introduce users and search engines to the most important sections and categories of the website, so these links must be safe and accessible. Also, when linking to an article and other related articles, it is important to consider Internal Linking.
The URL structure is very important because it helps search engines to have a better understanding of the content and URL of the page. By placing the keyword in the URL of a page, even users can guess its content.
Select Alt Image Tags and Name
Images used on the website should be optimized and described using the Alt tag.
Ensure that the coding structure is valid and the site architecture is standard.
must ensure that the website for display on smartphones and tablets and other devices is efficient and responsive (Responsive) is.
Speed crucial facto
Ensure that site pages are loaded at the right speed. Speed is a crucial factor in Google’s ranking and even lead to more or less the rate of exit-site (Bounce rate).
Working with digital marketing, SEO services, and website design with a highly experienced team for years, َAvenger IT Next Generation has been able to meet the needs of people in various businesses and help businesses grow. Continuously updating their level of knowledge and exploring different markets has surpassed the pioneers in this field and incorporate successful experiences into their careers.