{"id":3307,"count":29,"description":"

what is the SERP?<\/h2>\r\nSERPs or SERPs is an abbreviation for Search Engine Result Page. The search engine results page is Google's answer to the user search. SERPs typically include organic search results, Google Adwords results, Featured Snippet, Knowledge Graph, and video.\r\n\r\nin other words:\r\n\r\nYou type a phrase on Google. And SERP is what you go back for.\r\n

What is SERP<\/h3>\r\nAlthough Google currently has dozens of SERP features that appear on the front page, the two most important are Google advertising results and organic results.\r\n\r\nGoogle advertising results and organic results on SERPs\r\nThe monetization results of keyword bidding are done through Google ads. Although Google Ads recognizes the importance of ads, they are ranked by the highest bidder. The organic results of Google's positioning patterns determine that the best and most relevant results are for a given search.\r\n

Why is SERPs Important for Search Engine Optimization (SEO)?<\/h3>\r\nSERPs determine how your site appears on Google's front page.\r\n\r\nFor example, you are checking your site's position on the Google homepage for the keyword \"How to set up a website\"\r\n\r\nThat's great ... until you see the SERP features bring down the result # 1.\r\n\r\nSearch result for how to set up SERP\r\nThis means that even if you leave page 1, you probably won't get many clicks.\r\nOn the other hand, SERP is much less crowded for the keyword \u201clink building\u201d.\r\n\r\nKeyword link building in SERPs results\r\nIn essence, the 10 blue links you see mean that your organic result has a good chance of clicking.\r\nAnother important factor to consider when evaluating SERPs is to keep in mind non-click searches.\r\nAccording to statistics released by the Sparktoro site, there are more click-through searches than ever before.\r\n\r\nGoogle searches without clicks\r\nAnd these non-click searches are largely due to the features of SERP (Google Featured Snippets response).\r\nFor example, let's say \"when did Google start\".\r\n

when did Google start<\/h3>\r\nWhy click on one of the 10 blue links in the search results when you get your first page?\r\n\r\nThat's why you want to target keywords that don't have any SERP features. This way, your result will be highlighted and clicked on.\r\nUsing it, here are some common Google SERP elements:\r\n

Organic search results<\/h3>\r\n